Friday, March 30, 2012

Sony Alpha DSLR-A550 14.2MP Digital SLR Camera (Body Only)


Sony Alpha DSLR-A550 14.2MP Digital SLR Camera (Body Only)





Brand :Sony
Post Date : Mar 30, 2012 03:26:03
  • 14.2-megapixel resolution for incredible detail; new Sony Exmor CMOS image sensor
  • Body only; lenses sold separately
  • Quick Auto Focus Live View for composing shots in the LCD monitor; Manual Focus Check Live View enables critical focus in macro and tripod shooting
  • Auto HDR (High Dynamic Range) captures more scene contrast than a single exposure can handle by combining two exposures into one shot
  • Dual media slots for Memory Stick PRO Duo/Memory Stick PRO-HG Duo and SD/SDHC media (sold separately)

Model Features: 14.2MP, CMOS image sensorTwo types of Live ViewFace DetectionSmile Shutter technologyTiltable 3.0" LCDUp to 7 fps continuous shooting

The Camera for Photographers
For a higher level of performance, step up to the Sony a550 DSLR camera. Enjoy the freedom of Quick Auto Focus and Manual Focus Check Live View on the tiltable 3.0" LCD. Experience the responsiveness of up to 7fps Speed Priority mode. Relish the clarity of 14.2MP and up to ISO 12800 sensitivity. Capture the full range of light and shadow with Auto HDR.

Expanded Live View Flexibility
With two Live View modes, the a550 expands your shooting opportunities. Quick Auto Focus Live View uses a second imager, eliminating the focus delay of other systems. Manual Focus Check Live View provides precise 100% view and 7x/14x focus magnification for macro and tripod shots. The 921K 3" LCD tilts to let you frame high and low angle shots.

Image Quality and High Sensitivity
An all-new 14.2-megapixel Exmor CMOS image sensor and BIONZ image processing engine delivers significantly improved image quality with high-sensitivity shooting at up to ISO12800. Plus, separate chroma and luminance processing reduces noise in high sensitivity shots without blurring fine detail.

Dynamic Range Management
To capture the highlight and shadow of high contrast scenes, a550 features both DRO and Auto HDR modes. DRO analyzes areas of an image to recover shadow detail while Auto HDR instantly takes two shotsone for highlights and one for shadows, and combines them for a single, incredible image beyond the limits of a single exposure, right in the camera.

Responsive High-speed Shooting
Focus on a subject fast with the a550's 9-area tracking auto focus system, possible even in Live View mode. Capture the decisive moment in sports with a fast shutter speed and 5 frames/sec continu


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